Strawberry juices are fruit juices extracted from strawberries, Fragaria × ananassa, valued for their bright red colour, fresh aroma, and vitamin C content. The juice is delicate: its anthocyanin pigments fade with heat, light, and oxygen, so gentle processing, deaeration, and protective packaging are needed to preserve quality. Commercial juices are pasteurized for safety, and cloud stability and colour retention are the main technical challenges, since consumers judge the product first by its vivid red appearance. Blending with hardier juices is a common commercial strategy.